Analytics

What if Your Customers Don’t Answer? The Value of Branded Communication After the Call

What if Your Customers Don’t Answer? The Value of Branded Communication After the Call

Businesses tend to put a lot of stock in their answer rate. Answer rates are easy to understand, so it’s no surprise it’s held in high regard....

Does Answer Rate Tell the Whole Story? These Key Call Metrics Can Give More Insight

Does Answer Rate Tell the Whole Story? These Key Call Metrics Can Give More Insight

Every business sets its own KPIs to measure success. You can reach a revenue goal for the year or onboard more clients this year than last. You can...

Increase Answer Rates With First Orion Engage: Branded Calling

Increase Answer Rates With First Orion Engage: Branded Calling

The relationship between brands and customers has changed drastically in the last five years. Consumers are more engaged with brands and demanding...