Branded Communication
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Call Centers
Contact Center Solutions
Why Every Contact Center Needs Branded Communication
You know how frustrating (and expensive) it is when customers don’t answer your calls. After all, your clients pay you to connect, communicate, and convert. Branded Communication lets them know who’s calling and why – so they pick up, and you make the connection.
76%
Boost
in first call conversion rates
54%
Increase
in conversion rates
18%
Lift
in contact rates
12%
Gain
in callback rates
INFORM®
Flexible Solution for Outbound Calling
With INFORM’s branded text display, your client’s business name, department, or other custom message appears on the consumer’s mobile device, increasing answer and conversion rates.
Reach over 280+ million handsets
Reach more customers with access to 280M+ U.S. handsets (and rising).
32-character custom message
Create a 32-character message for each of your client needs.
Contact center metrics
First Orion's Advanced Analytics provides deeper insights into the metrics that matter most.
Tailored client programs
Personalize calling programs for every business you serve.
Benefits
of INFORM for Call Centers
When you’re trying to increase engagement rates, every call counts. With Branded Communication, contact centers can make branded calls on their clients’ behalf and provide advanced call analytics. Companies implementing branded calling have seen dramatic increases in contact center productivity, customer satisfaction, and business bottom line.
Higher answer rates
More calls get answered the first time, and fewer calls get declined. When agents don't waste time making repeated calls, they can move more quickly through their target lists.
Increased productivity
Increased answer rates improves close rates, which can deliver millions in profit. And improved call center productivity can free up thousands in agent time.
More conversions
Customers who know who's calling are more prepared to have a meaningful conversation with agents when they answer, which leads to more completed forms and applications, added upsell opportunities, and fewer games of phone tag.
Case Study
Call Center Lifts First Call Conversions with INFORM
A growing call center had financial service clients focused on calling consumers who fill out online loan applications. Even when they were expecting – and wanted – the call, many consumers wouldn’t answer. Branded Communications dramatically raised contact and conversion rates, increasing revenue and operational efficiency.
76%
LIFT
on first call conversion rate
52%
Increase
in conversion rate
Resources
10 Call Center Best Practices to Remember in 2022
Let’s face it: it can be rough working as a call center agent in 2022. Between irate customers, missed outbound calls, and frustrating conversations that can end without a resolution, call center agents have a tough task making sure the customer experience is...
Get a Queue: How Callback Queues Enhance Call Centers
Nobody likes to wait. Whether it’s a line at the DMV or a grocery store, people are busy and want their services to be as quick as possible. This is especially important for inbound call centers providing customer service or technical support contact points for their...
The Total Economic Impact of First Orion’s INFORM Branded Communication
The Total Economic Impact of First Orion's INFORM Branded Communication Solution What's Inside: Enterprise-wide analysis and metrics based on a 3-year projection Net present value estimates Quotes from real First Orion clients And much more!