Shifting consumer trends have made companies rethink the retail customer experience. Last year, there were 230.5 million digital shoppers – those who shopped online or via mobile app. That’s forcing retailers to rethink their approach to sales and customer...
The Total Economic Impact of First Orion’s INFORM Branded Communication Solution What’s Inside: Enterprise-wide analysis and metrics based on a 3-year projection Net present value estimates Quotes from real First Orion clients And much...
Retail Shoppers Speak Out About Their Communication Preferences First Orion surveyed 5,000 U.S. mobile phone subscribers in late 2021 about their experiences with calls from retail businesses to their mobile phones. People were asked about call activity, type, brands...
2021 Brand Impact Report What’s Inside: First Orion surveyed 5,000 mobile phone subscribers to better understand consumer experiences with incoming, unidentified calls; preferences for how brands communicate with them; and how they perceive companies who use or...
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