eBooks & Reports

2023 Branded Calling Trends Report
What’s Trending? Discover the 2023 Branded Calling Trends Report - Investigating Key Growth Across Five Major Industries It’s been a big year for branded calling. 2023 saw a 67% year-over-year increase in the number of branded calls placed by businesses using First...
2023 Branded Calling Trends Report
Branded calling saw incredible growth in 2023. See how our clients across industries are using branded calling to grow their business.
A 5-Star Call Experience: 2023 Hospitality Communication Report
Despite a sharp decline in travelers over the past few years due to the global pandemic, travel rates are slowly returning to pre-COVID levels, and people are looking to get out and about again. This is the time for hospitality businesses to focus on providing more...
2023 Call Contact Center Guide To Branded Communication
The Call and Contact Center Guide to Branded Communication: Everything you need to know to create lasting customer connections Call and contact centers have difficulty getting people to pick up the phone; it’s even harder when they’re calling from an unknown number....
Prescribed Communication: 2022 Healthcare Consumer Communication Report
Method In August 2022, First Orion surveyed more than 2,000 U.S. mobile phone subscribers about their communication preferences with their healthcare providers. Survey respondents were split nearly even between males and females, with less than 1% preferring to...
Brand Your Calls: Stop Missing Customers. Start Making Connections.
Brand Your Calls: Stop Missing Customers. Start Making Connections. Download “Brand Your Calls: Stop Missing Customers. Start Making Connections.” to learn why your customers aren’t answering your calls. See how Branded Communication through INFORM® and ENGAGE® can...
Scamming Up A Storm: 2022 Mid-Year Phone Scam Report
First Orion surveyed more than 2,100 mobile subscribers to see consumer experience with mobile phone scam calls in the first half of 2022. We also gathered results from our in-house data which detailed consistent scam tactics, call volumes, and hardest hit areas in...
Branding Financial Calls: A Smart Investment – 2022 Financial Services Customer Communications Report
First Orion surveyed more than 5,000 U.S. mobile subscribers about their communication experiences with their financial service providers at the end of 2021. We conducted a follow-up survey in 2022 where another 1,000 U.S. mobile subscribers were asked questions to...
Full (Call) Coverage – 2022 Insurance Communication Report
Insurance is a hot-button issue. It’s a necessity for some of the most important aspects in our daily lives, yet it can also be frustrating. Think about it: there are policies for just about everything (it seems). Healthcare, dental, home ownership, home renters, life...
Food for Thought – 2022 Food Delivery Report
Survey statistics and real-life experiences from consumers and food delivery drivers In Q4 2021, we surveyed 5,000 U.S. residents about their experiences with calls from food delivery services to their mobile phones. Specifically, they were asked about call activity,...
The Total Economic Impact of First Orion’s INFORM Branded Communication
The Total Economic Impact of First Orion's INFORM Branded Communication Solution What's Inside: Enterprise-wide analysis and metrics based on a 3-year projection Net present value estimates Quotes from real First Orion clients And much more!
After The Sale Ends: 2022 Retail Industry Survey Report
Retail Shoppers Speak Out About Their Communication Preferences First Orion surveyed 5,000 U.S. mobile phone subscribers in late 2021 about their experiences with calls from retail businesses to their mobile phones. People were asked about call activity, type, brands...
Brand Yourself: Connect At Every Step of The Buyer’s Journey
Brand Yourself: Connect At Every Step of The Buyer's Journey What's Inside: Brand reputation matters: 77% of people agree that a company that identifies itself on the incoming call screen appears as more premium than those who do not With 300 million smart phone users...
Financial Services Market Report: Successfully Connect With Customers
Connecting with financial customers is difficult, and today's global pandemic makes it even more challenging. In this financial services industry report, we explore how financial institutions are using Branded Communication to successfully connect at higher rates...