In the race to restore trust in the phone call, many companies have made the mistake of treating a government mandate as a final destination. They’ve checked the box and met the basic requirements, yet they are still watching their answer rates plummet. The reality is...
By Mark Himelfarb Chief Technology Officer and Ukraine Managing Director AI-driven voice impersonation has turned phone fraud into a scalable threat, eroding customer trust in brands and enterprise revenues. Legacy defenses like STIR/SHAKEN validate signaling...
The voice channel is undergoing its most radical transformation since the invention of the smartphone. As AI-generated deepfakes and sophisticated voice scams proliferate, the phone call faces a crisis of confidence. We are witnessing the “HTTPS moment”...
By Perry Claunch Senior Director of Product Management If you’ve logged into a banking app, changed your password, or booked a flight lately, chances are you’ve used a one-time passcode (OTP). In fact, OTPs account for 38% of all application-to-person (A2P) messaging...
By Tiffany Pressler First Orion Senior Product Manager These stories always start quietly. A customer’s phone buzzes during lunch. The screen lights up with the familiar name of their bank. The phone number looks recognizable. The caller might even provide an...
The era of the anonymous “Do Not Reply” text is over. Consumers expect more than a 160-character plain-text message; they demand transparency, security, and a seamless experience. If your mobile engagement strategy has not evolved past legacy SMS (Short...
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