Branded Communication
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Branded Calling for Call Centers
Dramatically boost customer trust and conversion with branded calling solutions.
Solutions for Call Centers
Why Call and Contact Centers Need Branded Communication
Companies outsource their calling programs for many reasons – like helping them save time and have their staff focus on tasks other than managing phone lines. As a trusted resource, you can help your clients communicate better, resolve billing and other issues, complete orders, and other business needs. When you brand your calls with your customers’ name and reason for calling, you can deliver a better customer experience and get better results for your top clients.
Identify yourself to customers
Provide branded experiences
via your mobile app with ENGAGE® Branded Graphic Display
Boost conversion rates
for applications, customer service tickets, and more
Results
Beyond Just Answer Rates
It's a fact. Businesses that use Branded Communication see better results across the board, not just with increased answer rates.
One call center was trying to help a financial services client reach customers who were starting and abandoning online loan applications. Even with a quick follow-up, many customers weren’t answering their phones.
With INFORM branded-text display, the call center saw immediate results. A 76% increase in first call conversion rates, along with a 26% first call contact rate, help the call center operate more efficiently and increased revenue for themselves and their client.
76%
Boost
in First Call Conversion Rate
12%
Increase
in Callback Rate
26%
Lift
in First Call Contact Rate
Customers Want (And Need) Your Call …
But They Don’t Trust Unknown Numbers
We surveyed over 2,000 people in order to better understand their experience with calls to their mobile devices. Survey questions asked about familiarity with unidentified numbers and scam calls, level of comfort with unknown numbers, and how anonymous calls could impact brand perception and loyalty, among other topics. More than 3 in 4 people said they miss at least one important call per month because of unidentified numbers. The effect? 85% of people say that an unknown or unidentified number makes a business call feel illegitimate. However, there is hope – 90% of people say they’d feel comfortable answering a branded call.
85%
of People
say a call from an anonymous number makes a business call feel illegitimate.
90%
Consumers
say they’d feel comfortable answering a branded call that identifies the business and reason for calling.
Branded Calling Solutions for Call Centers
See what our
Customer Say
Unlock the Power of Branded Communication
Tell us more about your business and calling needs, and we’ll show you how Branded Communications can work for you.
Resources
10 Call Center Best Practices to Remember in 2022
Let’s face it: it can be rough working as a call center agent in 2022. Between irate customers, missed outbound calls, and frustrating conversations that can end without a resolution, call center agents have a tough task making sure the customer experience is...
Get a Queue: How Callback Queues Enhance Call Centers
Nobody likes to wait. Whether it’s a line at the DMV or a grocery store, people are busy and want their services to be as quick as possible. This is especially important for inbound call centers providing customer service or technical support contact points for their...
The Total Economic Impact of First Orion’s INFORM Branded Communication
The Total Economic Impact of First Orion's INFORM Branded Communication Solution What's Inside: Enterprise-wide analysis and metrics based on a 3-year projection Net present value estimates Quotes from real First Orion clients And much more!