Case Study Cruise Line Sees Increase in Rebooking Trips with Branded Calling A cruise line struggled to rebook previous passengers because its outbound calls were indistinguishable from the daily deluge of robocalls. Without brand identification, even loyal travelers...
The telecommunications industry has reached a definitive tipping point. We have moved past the era of educating businesses on the benefits of branded calling and have entered one where branded calling is a consumer’s expectation. This shift is driven by a stark...
To protect subscribers, phone carriers employ Analytics Engines (AEs), complex AI models that assign a “reputation score” to every single phone number on the network. When a business call is placed, these engines evaluate it in milliseconds based on...
Outbound phone numbers are critical brand assets for businesses. However, these assets are frequently exploited by criminal entities through caller ID spoofing. Spoofing occurs when unauthorized callers manipulate network metadata to impersonate a legitimate...
By Temim Nawaf Adwan, EMEA Managing Director Over the past several years, First Orion has established a proven track record in the United States by delivering call protection and secure communications through our INFORM® Branded Calling solution. By helping thousands...
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