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ENRICH
Branded Messaging
ENRICH Branded Messaging helps businesses reach customers with two-way RCS conversations — verified and protected through a trusted sender identity.
Consumers are inundated with anonymous or suspicious texts. ENRICH ensures your business messages stand out with branding, interactivity, and compliance — all inside the native messaging app.
- Verified Sender ID: Show your business name and logo
- Two-Way Conversational Messaging: Engage in real-time RCS chats
- Rich Media Support: Include images, videos, buttons, carousels
- Simple API Integration: Launch messaging with minimal lift
- Unified with Branded Calling: Manage calls and messages from one provider
Benefits
Your Message. Your Brand. Delivered with Trust.
- Boost Engagement: Verified identity improves open and response rates
- Unify Channels: Manage calls and messages with one partner
- Simplify Delivery: Streamlined onboarding, compliance, and carrier vetting
- Future-Proof Messaging: Ready for rich media and intelligent interactions
Branded Messaging That Builds Trust Beyond the Call
ENRICH from First Orion delivers personalized, secure RCS messaging with verified sender identity and rich media — extending branded communication beyond voice.
How ENRICH Works
From Business to Customer: The ENRICH Messaging Flow
1
Send Message
Your business submits message content through First Orion’s API.
2
Verify & Check Compatibility
First Orion authenticates your sender identity and confirms the recipient’s device supports RCS.
3
Deliver to Native App
The message is delivered securely into the customer’s default messaging app with branding intact.
4
Receive Replies
Customer responses are routed back to your systems via webhook for seamless two-way communication.
73% of B2B buyers avoid doing business with suppliers that send irrelevant messages.
By 2027, service organizations will experience a 300% increase in fraud attempts over 2023 levels — accelerating the need for secure, branded messaging solutions.
Who uses ENRICH?
Consumers expect clarity and trust when interacting with businesses. ENRICH Branded Messaging is ideal for industries that need secure, engaging two-way communication, such as:
Financial Institutions
Healthcare Providers
Retail & E-Commerce
Customer Support Teams
Financial Institutions
Healthcare Providers
Retail & E-Commerce
Customer Support Teams
GET STARTED TODAY
Complete the form to start with ENRICH Branded Messaging.
A First Orion specialist will confirm eligibility, align on use cases, and outline pricing and onboarding so you can launch quickly.
Get The Answers To All Your Questions
How is ENRICH different from traditional SMS or MMS?
ENRICH leverages Rich Communications Services (RCS). While both RCS and SMS are delivered in the recipient’s native messaging application, SMS is limited to 160 characters of text and relies on MMS capabilities to support picture and video. ENRICH delivers rich, interactive experiences typically reserved for third-party messaging applications and enables rich media content like high-resolution images, media attachments and carousels.
What devices or carriers support RCS and ENRICH?
ENRICH reaches all Android and iOS devices (version 18.1 and above) across all major US carriers.
Can I use ENRICH for two-way conversations with customers?
ENRICH provisions two-way conversational application-to-person (A2P) messaging through the RCS channel. This allows the business to send branded messages via First Orion’s API and receive customer replies via First Orion’s Webhook.
What reporting is available with ENRICH?
ENRICH Branded Messaging provides key metrics, such as the quantity of messages sent to RCS-capable devices, delivered messages, opened messages and response rates, to support businesses in optimizing their messaging campaigns.
How is ENRICH different from traditional SMS or MMS?
ENRICH leverages Rich Communications Services (RCS). While both RCS and SMS are delivered in the recipient’s native messaging application, SMS is limited to 160 characters of text and relies on MMS capabilities to support picture and video. ENRICH delivers rich, interactive experiences typically reserved for third-party messaging applications and enables rich media content like high-resolution images, media attachments and carousels.
What devices or carriers support RCS and ENRICH?
ENRICH reaches all Android and iOS devices (version 18.1 and above) across all major US carriers.
Can I use ENRICH for two-way conversations with customers?
ENRICH provisions two-way conversational application-to-person (A2P) messaging through the RCS channel. This allows the business to send branded messages via First Orion’s API and receive customer replies via First Orion’s Webhook.
What reporting is available with ENRICH?
ENRICH Branded Messaging provides key metrics, such as the quantity of messages sent to RCS-capable devices, delivered messages, opened messages and response rates, to support businesses in optimizing their messaging campaigns.