insights from First Orion
Dive deeper into branded calling, learn how to block spoof numbers, discover the differences between scam vs. spam, stay up-to-date on the latest industry developments and more with the First Orion telecom blog.
August 3, 2026
The Real Cost of Staying Anonymous: Answering the 4 Biggest Branded Calling Business Concerns
Business owners share common branded calling objections. See how INFORM addresses concerns about ROI, complexity, consumer behavior, and CNAM.
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July 29, 2026
How Text Scams Are Overloading Your Call Center and How ENRICH Branded Messaging Is the Fix
Text scams drive customers to verify legitimate messages, overloading call centers. Learn how ENRICH adds verified sender identity.
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July 28, 2026
Trust You Can See: The New Standard For Trusted Business Communications
In Forbes, First Orion CEO Scott Hambuchen explains why voice and messaging are converging—and why authenticated brand identity is essential.
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July 27, 2026
What Is Branded Calling? How It Works, Why It Matters, and How to Get Started
Branded calling displays your business name, logo, and call reason on recipients’ screens. Learn how it works and how to implement it.
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July 27, 2026
A2P Messaging vs. Traditional SMS: How ENRICH Branded Messaging Delivers Rich Experiences
A2P messaging powers SMS and RCS communications. See how ENRICH adds verified identity and rich media to build trust and engagement.
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July 27, 2026
Why 83% Of Businesses Say Branded RCS Messaging Is Now a Strategic Priority
A First Orion survey found 83% view actionable branded RCS messaging as highly valuable. See why—and how ENRICH delivers it.
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July 23, 2026
How Can Enterprises Get More Value from Branded Calling?
Learn how enterprises maximize INFORM® Branded Calling with best practices for number segmentation, call frequency, and reputation.
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July 20, 2026
5 Principles for Navigating the RCS Evolution
Explore five principles for RCS messaging, from verified sender identity and two-way dialogue to design-first, conversational content.
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July 20, 2026
Voice is the Next Cybersecurity Battleground, and AI is Accelerating the Risk
AI voice cloning and caller ID spoofing make phone calls a cybersecurity risk. Learn how businesses can build real-time communication trust.
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