ENRICH 101: Going Beyond Voice with Branded Messaging
In an era where the average consumer is overwhelmed by unverified texts and smishing attempts, trust has become the primary currency of digital communication. Traditional SMS, limited to 160 characters and lacking visual identity, is no longer sufficient for brands that prioritize customer experience.
First Orion’s ENRICH™ Branded Messaging leverages rich communication services (RCS) to transform the native text app into a secure, interactive, and visually branded storefront. By providing verified sender identities and rich media capabilities, ENRICH delivers a brand experience. With engagement rates up to seven times higher1 than SMS, ENRICH is the essential upgrade for businesses looking to foster trust and drive measurable results.
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May 4, 2026
Christine Hegg of First Orion Named to 2026 CRN Women of the Channel
First Orion's Christine Hegg, Senior Partnership Manager, has been named to CRN's 2026 Women of the Channel list, recognizing her leadership in expanding First Orion's channel ecosystem and driving partner-led growth.
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April 30, 2026
First Orion Introduces SIP Redirect Call Authentication Integration
First Orion has introduced a new patented SIP redirect-based call authentication integration that lets enterprises authenticate outbound calls and deliver INFORM Branded Calling at scale, while expanding access to call authentication beyond the limits of in-band frameworks like STIR/SHAKEN.
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April 8, 2026
First Orion Signs Agreement to Deliver INFORM® Branded Calling to Boost Mobile Subscribers
First Orion has signed an agreement with Boost Mobile to deliver INFORM® Branded Calling, enabling Boost subscribers to see business display names on incoming calls and expanding branded calling reach for First Orion customers.
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